Do You Need a Coach?

business coaching

Being a coach, it is an unfortunate belief that I am always going to push the importance of a coach and that it is always a great idea to hire one. But, you all know I’m more about upfront honesty than a hard sell! I want anyone hiring a coach to be doing it at the right time and for the right reasons. Sometimes it is just not the right choice or the right time. I have had a couple women come to me about hiring me for coaching and, believe it or not, I have actually helped them realize that maybe it’s not the right thing for them right now. I have done this because I care about their success and their investment and maybe they just weren’t quite there yet.

Coaching Takes Work on Your Part

For example, coaching requires a lot of work, commitment, and inspires change in many facets of your life and business. So, if your absolute priority right now is the need to keep things the same, then it is probably not an investment that you are really ready to make. There is nothing wrong with needing some stability, sometimes we all need that in life. Maybe you have gone through some major changes and upheaval recently and you just need some time for recovery. Coaching requires you being able to look forward into the future and for you to make changes, and sometimes if you are in a fragile or delicate place then it may not be right for you and could even do more harm than good, in some situations. Healing may need to happen before you can make the progressive changes that coaching brings. Therapy is always a great option for help during your healing time.

Coaching is NOT a Blueprint

Additionally, maybe you are just looking for a best practice, a blueprint, or a tried and true path to a certain achievement or goal. There are some coaches out there that market themselves like that. They lay claim to having a blueprint and a path of how they achieved something and that you will do it that way too—you will achieve precisely the same results. Those coaches are really a bit of a hybrid. What they are actually selling is more of a product than a full coaching experience. They really fit more into the realm of a business consultant than a true coach. A coach will ask you a bunch of how and why questions about what you are looking to accomplish. How will it fit into your plan? How will it mesh with your priorities and your lifestyle? These are questions you will need to answer for yourself and your coach.

Coaching Helps You Find Your Version of Success

The time to hire a coach is when you are really ready to make adjustments and changes for the sake of progress. When you find yourself saying “I’ve tried this and that” or “I’ve GOT to make the changes or decisions and I know what I need to do, but I don’t know how.” A coach will help you to determine what is really best for yourself, your business, and your family on a one-on-one basis.

It’s very easy to get sucked into every different version of success, but which one is the best for you, your business and your lifestyle right now? Some people can spend $10,000 on a program that requires 60 hours per week of work to achieve the results, but they just had a new baby. That simply isn’t realistic and is going to require you to push yourself far too much and you may still not achieve the results because there are simply different needs for mompreneurs. A coach will help you to develop the goals that you need to fit with the stage of life that you’re in.

Coaching Means Support and Accountability

My core belief is that people need to decipher what their priorities are, then have support to create goals that align with those priorities. The last piece of the puzzle is having someone to help them stay accountable to those goals. I believe the most crucial time to hire a coach is when you have a major lifestyle change. Things like having a new baby, quitting a part-time job or getting a job, retiring, adding on employees or expanding your business are times when you could use the clarity and assistance that a coach can really provide.

In the end, it is not always right to hire a coach and that’s perfectly fine. It is always important to do what is best for you, your business, and your family. Feel free to connect with me and we can do a free 20 minute strategy call and I will help you determine if it’s your time for coaching!

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11 Steps To Owning Your Path

Owning your path. That sounds like a great idea, right? We’re all on a path, most of them winding, some quite crooked, with a fair amount of bumps along the way. But that path is ours, so let’s dig into what it means to really own it and how we can apply that to our businesses so that we are moving forward into our future with confidence and intent.

  1. VISION. Your vision is your focus—what your eyes are fixed on. Whatever you focus on you get more of. So adjust your focus to the positive, to what you hope for, to where you want to go.
  2. WHY. Things are going to get tough. Things are going to get messy. You’re going to get confused, distracted, discouraged. Knowing why you’re doing what you’re doing ensures that your motivation and inspiration to keep moving forward is coming from within, not based on all the external circumstances that you’re facing.
  3. CULTURE. Who you are, how you’ve done things up to this point, your habits, and your mindset are critical forces in determining the path you will choose. All these things come together to make you who you are. Embrace it!
  4. POSSIBILITIES. Don’t get trapped by a “But this is how I’ve always done it” mentality. Open yourself up to the world of possibilities that awaits you when you replace old habits that aren’t serving you with a mindset that says, “This is possible.”
  5. EXPERIENCE. Experience is the skills, knowledge, and expertise that you have acquired over the course of your life. Acknowledge your strengths, the things you are best at, and determine how you may use them going forward.
  6. COMMITMENTS. This is the “owning” part of owning your path. This is where you put a stake in the ground and declare, “It will be done because it matters to me!”
  7. PRACTICE. Practice is the opposite of perfectionism. It’s the opposite of fear. It is being willing to stink at something and keep trying until we get it right. Keep practicing!
  8. SUPPORT. Support is so critical to owning your path—both giving and receiving it. Get the help you need from others and invest time and energy into others to help them on their own paths.
  9. ACTION. This is where the rubber meets the road! Baby steps are still steps. Take action and make it happen!
  10. ACCOUNTABILITY. As internal as owning your path may seem, we need external drivers to keep us on track. Accountability is a good and necessary element of success, whether it is enlisting the guidance of a coach or simply checking in with a likeminded accountability buddy.
  11. CHOICE. This is all about your choice. It’s at the heart of everything. There is freedom in realizing that no one is making you do this, that this path you’re on is your choice, and that nobody can take away the success you find along the way because nobody but you has gotten you there.

I hope these tips help inspire you to really own your path. Do you have others you would add to the list? Let me know on Facebook!

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How Passion Can Help You Get What You Want

It’s almost Valentine’s Day, so we’ve been thinking and talking a lot about PASSION over here at Mom Biz Coach. (Be sure to tune in when I interview Liz Strauss for the WoMEN: What Mom Entrepreneurs Need Teleseminar Series on this topic next Wednesday so you can hear how her passion creates success in her work and life!)

Being passionate about people and things in your life makes you motivated to do things (amorous or otherwise), right?

But what role does passion play in your business?

I believe passion is a key factor in the success of a mompreneur business. There are so many ways we moms could make money. We have lots of talents, skills and gifts we could offer in return for compensation. But when we choose to start a business while running a family, we are often motivated by something we feel we need to do, something we’re longing to do, something we’re passionate about…  There’s a direct correlation between how passionate a mompreneur is about her business and how successful she’ll be. Without passion, it’s just too easy to give up on our commitments when the going gets tough.

So passion = yearning/desire.

And yearning/desire brings about focus and commitment.

And focus + commitment drives us to achieve our goals.

And if we set good goals for our business and are committed to achieve them, we’ll no doubt be successful.

So, how passionate are you about your business? Are you getting the results you want from it? I’d love to hear your comments below.

In the mean time, let’s take a walk on the light side and watch my friend, Carley Knobloch of Digitwirl, tell us how to get what we really want for Valentine’s Day using some cool, savvy technology.

Guest post by Carley Knobloch of Digitwirl.com

You’ve heard the saying “it’s the thought that counts,” but have you ever gotten one that leaves you wondering “What were they thinking?” When it comes to gift ideas for your Baby Shower, Wedding Registry, or most importantly, Valentine’s Day, forget subtle hints— try Wishpot.com (www.wishpot.com). Create an online wish list that, with the push of a button, automatically adds anything and everything you desperately want right to your personal wish list. Then share the items you’ve been lusting after, with your husband, friends, co-workers, and especially your mother-in-law who inexplicably believes you collect frog figurines. So now, in spite of what Mr. Jagger might profess, “you CAN always get what you want.”

Digitwirl is the weekly web show that offers simple solutions to modern day problems. In 3-minutes, Digitwirl brings busy women the very best time, money, and sanity-saving technology, and then teaches them how to use it, step-by-step. Digitwirl was created by technology lifestyle expert Carley Knobloch, who uses lots of technology to manage her busy life as mom of two and entrepreneur. Become a subscriber to get weekly show alerts and exclusive deals at Digitwirl.com, or follow Digitwirl on Twitter at @digitwirlr.

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My favorite marketing tools for mompreneurs

In one of my mom entrepreneur coaching groups, I was recently asked the following question:

Of the various marketing tools and methods you use, which has yielded the best financial return?

Can you guess my answer? I bet you can.

My favorite marketing tool is TWITTER. I get several leads a day directly from twitter. That’s why I’m so passionate about it. Let me expand a little on that, though. Twitter_Button_8

I just hosted a teleseminar yesterday with my coach, Rhonda Hess, about automating your sales process to attract thousands of ideal clients. (You can click here if you’d like to listen to the podcast on-demand.)

In that teleseminar, Rhonda explained how we should all focus on a BLOG as our centerpiece. Write in your authentic voice, share your thoughts, wisdom, opinions, photographs of your work or products, lessons learned from a situation or experience that is relevant to your target market, etc. and you’ll start attracting readers who want to spend more time with you and ultimately purchase what you sell. Then everytime you post to your blog, you share it on twitter (and facebook and LinkedIn, etc.) with a link back to your blog. By doing this, along with asking for and responding to comments to your blogposts, you are building relationships and increasing the “stickiness” of your blog. Internet marketers use the term “stickiness” to refer to how compelling your website or blog is and how long your prospects “stick around” to read more on it. I use twitter as a vehicle to connect with people, to build relationships, and to deliver prospects back to my website and blog so they can learn more about what I do. Upon checking my blog statistics, the top referrer to my blog and website is almost always twitter.

Twitter is, of course, a free tool, but it does cost me my time. As a mompreneur, time happens to be my most expensive and valuable asset.  That said, I spend very little time on twitter most days. I usually pop on and off for 1-5 minutes at a time several times a day. There are days I never logon to twitter, and then there are times when the kids are in bed that I’ll spend two hours on twitter chatting with friends and potential clients. I also use several twitter integration tools so that lots of what I tweet can occur automatically, saving me a lot of time.

As a return on my investment, I am currently getting a couple of warm leads each day from twitter. Given my very limited work schedule of only 10 hours a week (client-facing time), this is more than enough to fill my pipeline.

My second favorite marketing tool is my BlogTalkRadio Show. I’m finding that people all over the world are hearing me on the internet and already feel related to me because of this. As a result, my prospects are ready to hire me before we ever speak in person.

People like to consume their information in different formats, so if you’re not currently using audio or video as part of your marketing strategy, it would be worthwhile to consider adding these options. If you have no clue how you could integrate audio and video into an effective marketing strategy for your business, let’s set up a free 20-minute brainstorming session and get you started.

So what are your favorite marketing tools? Do you enjoy marketing or prefer to delegate it to someone else? Do you spend most of your marketing budget on traditional (print, radio, tv) methods or on Social Media Marketing?  Please join the discussion and leave a comment below.

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Work Less, Make More–Part VII of the WoMEN Teleseminar Series

If you’re looking for a silver bullet, you won’t find that sorta thing on my blog. Ever.

That said, I do believe it’s both possible and necessary for mompreneurs to find ways to make more money while working less.

I’ve been answering a lot of questions in my coaching groups lately about the idea of creating a sustainable business model for mom entrepreneurs and work at home moms. The bottom line is this: if you’re running a business that is running you ragged, stressing you out, taking up all of your time and leaving very little of you for your family to enjoy, then you (and your business) won’t last for long.

robot mom biz coachOne of the best ways to make your business sustainable is to learn how to automate some of the actions and processes you do over and over. We all have to develop strategies to find new clients and keep our sales pipelines full. This takes a lot of time, effort and energy for all of us mom entrepreneurs. Think about it–if you could get these tasks that you have to do repeatedly off your to-do list, you could spend your time doing something else, like go on a bike ride with the kids, or read a magazine while the kids run through the sprinkler, or you could spend some time creating a vision for the future of your business rather than just scrambling through all the work that has to get done.

Wanna learn some tricks that will help you get your business working while you’re working on your tan this summer?

Join me on Tuesday, June 23rd, at 12 pm ET when my special guest, Rhonda Hess, teaches us “How to Automate Your Business to Attract Thousands of Ideal Clients.” Rhonda is a Coaching Business Success Strategist and founder of Prosperous Coach. Best of all, she’s MY business coach! I’m delighted to share my fabulous coach and mentor with all of my listeners.

This free teleseminar is part of my WoMEN: What Mom Entrepreneurs Need Series. You can register to receive the freebies, Special Reports and other offers my guests make available to our listeners by going to www.whatmomentrepreneursneed.com and filling in the email form at the top of the page. You’ll also be notified when I add more speakers and more topics (which I occasionally do).

I know that I’m looking for ways to get out of the office and spend the lazy, unstructured time with my family that summer always brings. Having some systems that allow me to attract exactly the clients I want will give me the freedom to do just that!

You can listen live (or on demand once the call is over) via phone or over the internet. Just go to BlogTalkRadio to get details.

Do you have questions for me or Rhonda? Leave them here and we’ll do our best to address them on the call, or you can call in live to the show (go to BlogTalkRadio to get the dial-in instructions).

Look forward to “seeing” you on the call!

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Why mompreneurs need publicity

Ever wondered if you or your business were interesting enough to garner some media attention? Want to learn how publicity can seriously boost your small business, especially in the lucrative mom market? Think publicity for your mompreneur business is a good idea, but are you scared speechless at the thought of speaking to the press?mom-entrepreneur-publicity

Well, you’re not alone.

Many of the mompreneurs I coach have not yet learned to leverage the media to help them grow their businesses. Their reasons are totally normal:

  • They think their company is too small for the media to take interest.
  • They don’t understand “public relations” and how it can work for them.
  • Or, they have already spent some time and money having some press releases written and pitched to the media, but haven’t received much interest.
  • They don’t know how interesting their personal story is.
  • They’re scared of talking to the press because they don’t know what to say or how to say it.

There are other reasons, too, but these are some of the most common.

There are some incredibly successful mompreneurs out there whose start-up businesses have blossomed into very lucrative, successful, satisfying ventures. You’ve seen them featured on Oprah, on the morning news shows, hear them on the radio and read about them in the local and national newspapers and magazines. How did they get there? And what’s keeping you and your business from being there, too?

Publicity is key for mom entrepreneurs. After all, quite often, our target market is other moms. And moms in particular like buying from other moms, and especially from moms they feel they can relate to.

Wondering how you can make your customers feel like they can relate to you? Then it’s time for you to learn how to “tell your story” so your customers can get to know a little about you and feel more compelled to buy your products and services.

We’re going to learn just how to do this in my next teleseminar on Tuesday, May 26th at Noon ET at www.blogtalkradio.com/mombizcoach with my special guest, Melissa Cassera of Cassera Communications.

“Spinning Your Story–Teaching Mom Entrepreneurs How to Use Publicity” is the fifth teleseminar in the “WoMEN: What Mom Entrepreneurs Need” series I host every two weeks.

On Tuesday, May 26th, I interview Melissa Cassera, of Cassera Communications, who is a speaker, author, model and publicity strategist. You won’t want to miss this information-packed hour in which I ask Melissa to give us the scoop on why mom entrepreneurs need to clearly define their own “story” and learn how to wield it powerfully to get the attention of the media.

Melissa will share her innovative way to create a story to help brand and market your business. Melissa’s “Story Spnning” has helped countless business owners find the story that best fits who they are and how to use this particular angle to weave their personal narrative into sales presentations, business meetings and marketing meetings, how to tell concise and engaging stories in media interviews and how to determine angles when pitching reporters.

The schedule for the WoMEN: What Mom Entrepreneurs Need teleseminar series continues every second and fourth Tuesday of each month at Noon ET on www.blogtalkradio.com/mombizcoach.

Visit http://www.whatmomentrepreneursneed.com to sign up and receive freebies from each of my guests and to find out what’s next on the schedule!

Are you using PR for your business? Do you have a publicist or are you doing it all yourself? What has worked (and what hasn’t worked) for you? Please leave your comments below, and be sure to tell all your friends to tune into this free teleseminar!

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Wow–I was voted Mom of the Year 2009!

Must say that my dear friend, Minna, just made my day. Check out the video below to hear the great news! (Hint: You can be Mom of the Year, too! Just wait for the end of the video to find out how you can acknowledge yourself and all the other moms you know out there with a pretty cool and free Mother’s Day gift…)

Lara Galloway, Mom of The Year 2009

To all the moms out there, you are doing a great job!!! You deserve anything you want!!!

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Up Next in the WoMEN teleseminar series: Alisa Bowman

This is gonna be so much fun.

As you know by now, I’ve put together a fabulous and FREE teleseminar series for working moms called: “WoMEN: What Mom Entrepreneurs Need.” Our next topic in the series is something every mompreneur I know needs–some advice, tips, and clever ways to get the support we need from our partner or spouse. Running a business and raising a family is not easy, and it’s near impossible if you’ve got a struggle with your partner going on.

I’ve found just the gal to help us figure out how to make this better.

On Tuesday, April 14th at Noon ET, I’m pleased to welcome Alisa Bowman from “Project Happily Ever After” as my guest expert for the teleseminar entitled: “How to Make Your Marriage Work With Your Business.” alisa_bowman

Her approach to marriage, parenthood, career and friendships has been described as “disarmingly honest.” Her fresh take on life includes mentioning what others deem unmentionable.  From bikini waxes to second honeymoons, the silent treatment to power struggles (both with 2 year olds and 42 year olds), she is able to masterfully blend the helpful with the hilarious. Alisa speaks at college events and conferences. She has appeared in Better Homes and Gardens, Women’s Health and American Baby. She has also been interviewed on large websites such as Glamour.com, various newspapers and a guest on regional radio and television news shows. Alisa has authored and co-authored or ghosted more than 20 books, including 5 New York Times Best sellers. Alisa currently lives happily ever after (most of the time) with her husband, daughter and dog in Emmaus, PA.

I hope you’ll join us for this fun, wise and honest look at how we mom entrepreneurs can get the support we need from our relationships. Here are the details:

What: “Make Your Marriage Work With Your Business” teleseminar, the second teleseminar in the “WoMEN: What Mom Entrepreneurs Need” series, hosted by Lara Galloway, The Mom Biz Coach with Guest Expert Alisa Bowman

When: Tuesday, April 14th, from Noon – 1pm ET

Where: On your computer or your phone via www.blogtalkradio.com/MomBizCoach (click on the link to listen via webcast) or call (347) 838-9199 to listen and ask questions during the live show!

Tell your girlfriends to join you! I promise you’ll find some great nuggets of wisdom, some funny things to laugh about, and a few actions you can take immediately to improve your relationship.

Do you have a question or topic you’d like to hear addressed during the teleseminar by Lara or Alisa? Just leave a comment below.

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Ten Ways a Life Coach Can Help Mompreneurs

On today’s Mom Biz Coach Audio Blog, I’m going to answer some questions that I’ve been asked several times by working moms or mothers who are thinking of starting a business. I know how overwhelming it can be to be a fulltime mom and a fulltime entrepreneur.

Most of the mom entrepreneurs I’ve coached spent a lot of time thinking about hiring me before actually doing so. They weren’t exactly sure what life coaching is all about, or what we actually do in a coaching relationship. Some of my clients admitted to feeling embarrassed about hiring a coach to support them, almost like it meant they were a failure at being able to do what they wanted to do in life.

On my radio show today I’m going to tell you exactly what hiring a life coach can do to support your business. If you want to be successful on your own terms, create a business that works even when you don’t, get the buy-in and support you need from your spouse and your family, figure out how to get more clients and make more money without working around the clock, and understand how to spend quality time with your kids (especially while they’re young!), tune in to today’s show. I’ll be addressing these issues and more.

Details for the show: Go to www.blogtalkradio.com/mombizcoach. The Mom Biz Coach Audio Blog airs at 11:30 am ET for 15 minutes. If you can’t make it live, you can listen to the show at your convenience since it will be immediately archived in the “On-Demand” episodes listed on my show page at the above link.

Do you have questions about how a life coach could support you? Are you wondering what a coach actually does? I’d be happy to answer your questions if you leave a comment below.

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